EN
The paper is devoted to the study of the space of multiplicative maps from the Eilenberg-MacLane spectrum Hℤ to an arbitrary ring spectrum R. We try to generalize the approach of Schwede [Geom. Topol. 8 (2004)], where the case of a very special R was studied. In particular we propose a definition of a formal group law in any ring spectrum, which might be of independent interest.